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Intuitionistic Fuzzy Aggregation and Clustering by Xu, Zeshui. Publication: . IX, 278 p. 43 illus., 37 illus. in color. Availability: Copies available: AUM Main Library (1),
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Modelling and Management of Engineering Processes by Heisig, Peter. Publication: . XII, 213 p. Availability: Copies available: AUM Main Library (1),
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Advances in Advertising Research (Vol. IV) by Rosengren, Sara. Publication: . XII, 407 p. 42 illus. Availability: Copies available: AUM Main Library (1),
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Demand Flexibility in Supply Chain Planning by Geunes, Joseph. Publication: . XIII, 90p. Availability: Copies available: AUM Main Library (1),
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Cloud Computing and Services Science by Ivanov, Ivan. Publication: . XV, 390p. 127 illus. Availability: Copies available: AUM Main Library (1),
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New Business Models and Value Creation: A Service Science Perspective by Cinquini, Lino. Publication: . XVI, 214 p. Availability: Copies available: AUM Main Library (1),
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Leading processes to lead companies: Lean Six Sigma by Arcidiacono, Gabriele. Publication: . XV, 334 p. Availability: Copies available: AUM Main Library (1),
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Nuovi modelli di business e creazione di valore: la Scienza dei Servizi by Cinquini, Lino. Publication: . XVI, 254 pagg. Availability: Copies available: AUM Main Library (1),
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India’s Agricultural Marketing by Ghosh, Nilabja. Publication: . XV, 311 p. 13 illus. Availability: Copies available: AUM Main Library (1),
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User Generated Branding by Arnhold, Ulrike. Publication: . XXVIII, 451 p. 71 illus. Availability: Copies available: AUM Main Library (1),
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The Valuation of Intangible Assets by Sandner, Philipp. Publication: . XX, 220p. Availability: Copies available: AUM Main Library (1),
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Cruise Management by Papathanassis, Alexis. Publication: . XI, 249p. 51 illus., 1 illus. in color. Availability: Copies available: AUM Main Library (1),
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The Effects of Cause-Related Marketing on Customers’ Attitudes and Buying Behavior by Steckstor, Denise. Publication: . XVI, 176p. 11 illus. Availability: Copies available: AUM Main Library (1),
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Diversity in European Marketing by Rudolph, Thomas. Publication: . XII, 264p. 62 illus. Availability: Copies available: AUM Main Library (1),
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Remote Service Technology Perception and its Impact on Customer-Provider Relationships by Paluch, Stefanie. Publication: . XVIII, 419p. 54 illus. Availability: Copies available: AUM Main Library (1),
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Understanding Proactive Customer Orientation by Herhausen, Dennis. Publication: . XVII, 186p. 10 illus. Availability: Copies available: AUM Main Library (1),
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Advances in Advertising Research (Vol. 2) by Okazaki, Shintaro. Publication: . XII, 490p. 44 illus. Availability: Copies available: AUM Main Library (1),
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Strategic Retail Management by Zentes, Joachim. Publication: . Approx. 445 p. Availability: Copies available: AUM Main Library (1),
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Branded Component Strategies by Worm, Stefan. Publication: . XX, 224p. 32 illus. Availability: Copies available: AUM Main Library (1),
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New Online Retailing by Heinemann, Gerrit. Publication: . CCLXI, 18p. 86 illus. Availability: Copies available: AUM Main Library (1),
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